As Easter approaches, churches seek to maximize their outreach and engagement to connect with the community and foster spiritual growth. Here are some proven marketing strategies to help your church make the most of this significant season:

Create Impactful Easter Invitation Business Cards:

Create visually appealing business cards that highlight the church’s Easter services, special events, and programs. Include key information such as dates, times, and contact details. Distribute these cards in high-traffic areas like shopping malls, coffee shops, and community centers. 

Front Side Business Card:

Headline:

1. You’re Invited to Easter at <Church Name>!
2. Image: A vibrant and eye-catching Easter-themed image, such as a sunrise, blooming flowers, or a decorated egg.
3. Call to Action: Visit <Website Address> for more information.

Back Side:

1. Church Name and Address
2. Service Times
3. Contact Information: address, social media handles. (no phone number or emails.)

Do NOT include Additional Information: Any special events or activities planned for Easter Sunday.

Design Tips:

1. Use high-quality images and graphics.
2. Choose a font that is easy to read and visually appealing.
3. Keep the design clean and uncluttered.
4. Use bright and festive colors to create a sense of excitement.

Call to Action:

Encourage people to visit your church not the website they will go there anyway. 

BONUS: Offer a special promotion or incentive for those who sign up for your email list or follow you on social media.

Leverage Mass Text Messaging for Outreach:

Utilize mass text messaging to reach out to potential attendees. Send out personalized messages with Easter invite card, service reminders, and links to online resources. This cost-effective method allows you to engage with individuals directly and increase attendance.

Optimize the Church’s Google Listing with Top SEO Keywords:

Ensure that your church’s Google My Business listing is up-to-date and optimized with relevant Easter-related keywords. This will improve your church’s visibility in local search results and attract people looking for Easter services in your area.

Showcase Easter Experiences on the Website Throughout March:

Create a dedicated Easter landing page on your church’s website that highlights the special events, programs, and worship services planned for the season. Include high-quality photos and videos to showcase the vibrant Easter atmosphere and engage potential attendees.

Elevate the Church’s Visibility and Engagement on Google:

Utilize Google AdWords to promote your church’s Easter services and reach a wider audience. Create targeted ads that appear in search results and on relevant websites, directing potential attendees to your website or social media pages.